Politicize Everything:

A Blueprint for a Party That Fights.

Let me start with the obvious: Republicans politicize everything. They politicize natural disasters. They politicize immigration. They politicize murder victims, train derailments, gas prices, egg prices, hamburgers, light bulbs, M&Ms, and your damn stove.

If a dog slips on the ice in Iowa, Steve Bannon’s podcast will have it chalked up to Biden’s America by lunchtime. Fox News will feature it on a five-segment loop under “Border Chaos.” By dinnertime, Ted Cruz is tweeting about how Trump would’ve salted the sidewalk himself.

Meanwhile, Democrats are out here still asking for permission to feel angry.

It’s 2025. If you’re just now figuring out that everything is political, you’re not behind the curve—you are the curve. And the curve is currently being flattened by a fascist movement that figured out 20 years ago that emotion beats policy, fear beats fact, and offense beats defense every damn time.

So here’s the blueprint. No more hand-wringing. No more “being the adults in the room.” That room is on fire, and the arsonists are giving press conferences. Let’s suit up.

The first rule is: you seize the frame or you lose the narrative. Republicans are already 20 tweets deep blaming “Democrat policies” before you even finish reading the news alert. They don’t care if the accusation is coherent, much less accurate. The goal is to own the frame. And once they’ve set it, the public doesn’t forget it.

Democrats, by contrast, default to vague condolences and thoughts about healing. No. You don’t beat fascism with empathy statements. You beat it with clarity, repetition, and fire.

When disaster strikes, identify the Republican fingerprints and say it out loud.

Did Texas underfund its disaster response?

Did they oppose flood relief because it was a blue-state problem?

Did they gut the weather forecasting system, then act surprised when nobody saw the storm coming?

Say. It. Immediately.

Not after your advisors poll-test it for three days. Not in your 17-point policy plan. On camera, on Twitter, on TikTok—now. You don’t need all the receipts upfront. MAGA never does. You need guts.

Then you name names. Did your Republican governor refuse Medicaid expansion? Name them. Did your GOP rep vote against disaster relief and then show up at the ribbon-cutting? Name them. Did MAGA senators vote to defund FEMA, NOAA, or the damn National Weather Service, and then blame Biden when their state floods?

Name. Them.

And don’t just tweet it—run ads in their districts, put their face on a billboard, drag them in earned media. Politics is marketing. You don’t sell a message by whispering.

Next: nationalize the local failures. Republicans are masters at this. One immigrant commits a crime and it becomes a symbol of border anarchy. One trans kid goes on TikTok and it’s the end of Western civilization.

Democrats, on the other hand, keep treating every crisis like a local zoning board issue. Texas has had multiple preventable catastrophes in just the last few years—from a frozen power grid to a botched flood response to maternal mortality rates that make 19th-century Ireland look functional—and Democrats still treat these as isolated incidents.

They are not. They are proof of a governing philosophy. A warning label on the Republican product. The GOP runs on a platform of cruelty and negligence, and their disasters aren’t accidents—they’re blueprints.

You don’t stop there. You flip the attack.

Republicans say “crime”?

You say: “Red states lead the country in murder.”

They scream “border crisis”?

You say: “Republicans are kidnapping veterans off the streets.”

They yell “woke”?

You say: “Why are Republicans obsessed with bullying kids?”

You don’t win these fights by refuting. You win by counterattacking.

And here’s a dirty little secret: your policies can be brilliant, but they won’t win if you don’t moralize them. You don’t say: “We increased funding for public schools by 4.2%.” You say: “Every child deserves a great education—and won’t let Republicans steal that from them.”

You don’t say: “We expanded the Earned Income Tax Credit.”

You say: “We cut taxes for working people while Republicans gave handouts to billionaires.”

The public doesn’t vote for technocracy. They vote for tribe. So tell them what side they’re on. Make it emotional. Make it righteous. And make it loud.

And finally—make it permanent. Republicans have a 24/7 outrage machine. From Fox News to Turning Point USA to every godforsaken Facebook uncle in the Midwest, they are always on offense.

Democrats? They start each election cycle like it’s a cold start on an old car. New consultants. New slogans. New energy. No continuity. Every campaign doing their own thing.

You need all the swing candidates pounding the Republican/Trump record in their paid media. You need a permanent war room. You need a rapid-response team ready to light up the airwaves the second Republicans screw up. You need elected Democrats, famous Democrats, party leaders, creators, surrogates, meme-makers, and flamethrowers all ready to roll on one theme. You need to nationalize the fight every day, in every district, whether it’s ruby red or royal blue.

You don’t beat MAGA with better manners. You beat them with message discipline, moral urgency, and relentless offense. You beat them by refusing to treat politics like a graduate seminar and instead treating it like what it is: a war for survival of the country.

Politicize the pain. Name the villains. Tell the truth. Gerrymander California. And for God’s sake, don’t apologize for it.

The country is burning. Either we fight fire with fire—or we all get burned.